Be Creative!

Digital marketing experts estimated that the average person is exposed to around 5,000 advertisements per day, and this is made possible through the advancement of the digital world. You see advertisements on TV, radio, billboard, newspaper, and on the internet! For an ad to grab your attention, it needs to connect with you and stand…

Why going digital?

Because you have to! Let’s settle this! First and foremost, it is key to set your mind clear and precise that you have to embrace technology and digitalization. No more doubts nor skepticism! You have achieved a big thing already if you did change your mind to embrace technology and digitalization. So let’s talk! For…

User Experience is everything! Why?

The average person navigates the web multiple times per day, but what makes a website stand out? It could be the insightful contents provided within the page, the interesting blogs, the fast site speed, the cutting-edge design, or maybe things as simple as fulfilling your basic need without any hassle. These are all examples of…

Why Content is still the King?

We live in a world where anyone can get involved with technology, but it’s something else to excel with. If you have a phone, you can write a blog or create a podcast and video. Contents can easily be found in all of the social media. Since it’s a critical element of earned advertising, it’s…

Marketing in Industry 4.0

In the old days, advertisements were very traditional through print, TV, radio ads, and billboards. However, these channels have evolved into digital platforms such as SEO or Search Engine Optimization, content marketing, social media, and even email workflow.  Across all aspects of society, technology is causing transformation.  In our personal lives, not only are we…